If you’re running a business right now, I want you to pause for just a moment. Not to review your to-do list or think about the email you haven’t answered. Just pause. Because there’s something I see often with small business owners, founders, and creatives — we are far harder on ourselves than we need to be. When you’re inside the day-to-day operations of your business, it’s incredibly easy to focus on what isn’t done. The launch that didn’t go exactly as planned. The revenue goal you’re...

More platforms. More tools. More offers. More everything. Somewhere along the way, modern business culture convinced us that growth looks like adding—more channels, more content, more services, more systems to manage. And if you’re not doing all of it, you must be falling behind. After nine years of running my own business, I’ve learned something that runs completely counter to that idea: Simple almost always works better. The Pressure to Do It All If you’re a small business owner, you’ve...